They're Not Going to Tell You This. So I Will.

That 5-6% commission the big name brokerages charge? It's really going to cost you 20-30% of your equity.

You're about to spend 20-30% of your equity on a real estate commission. And nobody's going to tell you that you could have saved half of that and gotten the same or better results.

Not until you're sitting at the closing table watching $15,000 of YOUR money disappear.

I'm Jim Whatley. I'm the guy who could stay quiet and take your money like everyone else. But I'm not going to do that to you.

Text Jim: 850.499.2940 or contact us here

A single text could save you $10,000.

"Jim was at every inspection. Every appraisal. He coordinated all the repairs. When our movers bailed on move day, he arranged specialty movers for our motorcycle. I only give him 5 stars because more aren't offered."

— Alan, Fort Walton Beach

The Math Nobody Shows You

Traditional agents talk about commission as a percentage of your sale price. But that's not YOUR money.

Most of that money belongs to the bank.

Here's what it REALLY costs you:

YOUR HOME: $400,000

YOUR EQUITY: $100,000 (what you actually walk away with)

Traditional Agent (3% listing + 3% buyer):

• Commission: $24,000

• You keep: $76,000

• You just spent 24% of YOUR money

Uber Realty (1% listing + 2% buyer):

• Commission: $12,000

• You keep: $88,000

• You just saved $12,000

And here's what you get for that extra $12,000:

Same MLS listing

Same buyer pool

Same professional photographer

Same showing system

LESS experience (the average traditional agent has been selling for 3 years)

LESS presence (they won't be at your inspections)

LESS service (they charge extra to coordinate repairs)

You're paying more. For less.

I Wasn't Really Sure What to Look for in an Agent

That's what 47% of home sellers said in a recent survey.

And that's the problem.

When you don't know what separates a great agent from an average one, you default to what LOOKS impressive:

Fancy office

Big brokerage name

Glossy brochures

But those things don't sell your home.

What ACTUALLY Sells Homes (And Protects Your Equity):

Pre-inspection — so you're not blindsided by buyer demands

Preparing for the appraisal and inspection: most agents skip this

Coordinating repairs: I help you coordinate repairs, things you already know how to do.

Explaining what's happening at every step, no surprises, no stress

This is what matters. Not the office.

PCS Orders? The Clock Is Ticking.

If you're PCS'ing, you already know:

You've got a hard reporting deadline

You can't afford surprises during inspections

Every dollar counts toward your next duty station

You need someone who:

• Understands military timelines (I've sold 500+ homes since 2007)

• Help you get your house Pre inspection-ready BEFORE listing (no last-minute panic)

• Answers your calls immediately (even on weekends)

• Saves you $10K-$15K you can put toward your next home

I've helped hundreds of military families in Northwest Florida do exactly this.

What Clients Say When I Ask "Why Did You Choose Me?

"We tried selling on our own for 8 months. Jim sold it in 3 weeks. He knows what it takes to sell a house."

— Kay Armstrong

"Jim answered every call immediately, even after hours. The house sold for our asking price and closed in two weeks."

— Steve Cawthon, Las Vegas

"Helen and Steve O'Neill saved over $6,500 selling their Bluewater Bay home."

— Helen & Steve O'Neill

500+ homes sold since 2007

18 years of experience

Thousands saved. Every single time.

Do Brokers Add Sufficient Value to Justify 6% Commissions?

Stanford University studied 680 home sales to answer this question.

Their findings:

• Brokers who charge 6% do not get higher selling prices

• Brokers who charge 6% do sell homes 34-42% faster (we match that speed)

• "For the median home in our sample, a 6% sales commission totals $34,000, a steep price to pay for the value rendered."

Translation: You're not getting more money. You're just paying more commission.

Source: Stanford Institute for Economic Policy Research, 2007

Here's What I Do Differently

1% listing commission. Full service. Sold.

You Get:

I encourage you to get Pre-inspection (catch problems before buyers do)

Professional photography (I pay for it)

MLS listing on day one

Me personally review every inspection report and submit a Comparative Market Analysis before the appraisal

Contractor coordination (no extra charge)

Staging advice

Expert negotiation I attended the Harvard Law Course on negotiation.

18 years of experience and 500+ homes sold

You Save:

$10,000 - $15,000 on average

Time (I handle the details)

Stress (you know what's happening at every step)

Ready to Keep Your Equity?

I could charge you 5-6% like everyone else. You'd never know the difference until closing day. But I'm not going to do that.

Text me. Let's talk about your home.

Jim Whatley - 850.499.2940 or contact us here

A single text could save you $10,000.

Uber Realty | Serving Niceville, Shalimar, Fort Walton Beach, Crestview, Navarre and surrounding areas | 500+ Homes Sold Since 2007

Common Questions

Q: Why only 1%?

Because I can. I sell volume, keep my overhead low, and I care more about your equity than padding my commission.

Q: Will my home sell as fast?

Yes. Stanford research shows traditional brokers sell 34-42% faster than FSBO. I match that speed with smart pricing, aggressive marketing, and actually showing up.

Q: What if I'm on military orders?

I specialize in PCS moves. I understand your timeline. I've helped hundreds of military families in Northwest Florida sell fast and keep their equity.

Q: What's the catch?

There isn't one. Same MLS. Same marketing. Same (or better) service. Lower commission. That's it.