Most brokerages think they're the rocky road when they should be the vanilla. Your home is the star—the brokerage is just the base that makes everything else possible.

• Kenwood homes averaging 62 DOM for pending sales vs 100+ DOM for active listings

• 5 recent sales: $225K-$565K range, averaging $417K sold price vs $450K list price

• Traditional 5-6% commission costs $22,500-33,750 vs Uber Realty's 1-3% saving $10,000-18,000

Your Poquito Bayou home is either Superman or Clark Kent—both can sell, but you need to know which one you've got. Market data shows the 4-day sellers vs 507-day sitters understand four key traits. Save $10,000-$15,000 with our 3% total vs traditional 5-6%.

Is Your Home Superman or Clark Kent?

Today in Poquito Bayou: I'm seeing Superman homes that sell in 4 days, and Clark Kent homes sitting 507 days asking $2.7M. Same neighborhood, same powers, but one knows how to show them.

Your home can sell either way—but you need to know which one you've got before you list.

Compared to the same time last year, Magnolia Woods shows fewer closings and slightly longer days on market overall. Average prices, however, remain resilient in the $600Ks, suggesting values are holding steady even with lower activity in this Niceville subdivision.

Shalimar Pointe sellers: 3 active listings, 1 pending, no closings in the past 30 days. Over the past year, 4 homes sold between $485K–$1.5M, averaging 86 days to contract. Homes are taking longer to sell, and commission size doesn’t change that—pricing and prep do. A $500K sale at 5% costs $25,000, while Uber Realty’s 1% listing + 2% buyer saves you $10,000 without sacrificing exposure. Local data from Zillow, Redfin, and Realtor.com confirms prices are flat to slightly down. Want to know your savings? Text me today.

Swift Creek’s past-year average sold price is $981,455 with a median 91 days on market. This month shows no closings, with 5 active and 1 pending listing(s). If you sell at the neighborhood average, Uber Realty’s 1% listing + 2% buyer payout can save you about $24,500 versus a typical 5.5% commission.

Market snapshot (last 30 days)

• Active listings: 5

• Pending: 1

• Closed: 0

• Months of inventory: N/A (no sales closed this month)

Year-over-year insight (past 365 days)

• Total sales: 11

• Average sold price: $981,455

• Median DOM: 91

• Takeaway: Higher-end demand remains steady; pricing discipline still matters.

Rocky Bayou Market Update – September 2025:
Average home price $750,000, 10 active listings, and 1 sale in the past 30 days. Homes are taking 114 days on average to sell. The market is stable, but prepping your home and pricing smart are key to selling faster and keeping more equity.

The $24,000 Secret Niceville Real Estate Agents Don't Want You to Know

Last Tuesday, two identical homes sold on the same Niceville street. Both listed at $485,000. Both sold in 16 days to cash buyers.

One seller paid $29,100 in commission.
The other paid $4,850.

Same MLS. Same buyers. Same closing day.
One seller knew something the other didn't.

The Data: Bluewater Bay vs. the Competition

• Bluewater Bay (Niceville): Median sale price $549,500 (July 2025), up 9.9% YoY, ~73 DOM.

• Niceville overall: Median sale ~$497K, down 18.5% YoY, ~69 DOM.

• Fort Walton Beach: Median sale ~$295K, down 18.7% YoY, ~53 DOM.

• Shalimar: Median sale ~$520K, up 23.1% YoY, ~66 DOM (small sample size).

Takeaway: Bluewater Bay is holding value and attracting buyers despite longer market times.

Selling in Kenwood, Fort Walton Beach? Price is everything. Learn how to raise it, hack it, and keep more equity by beating hidden costs. Price decides your profit. Improve condition, show condition, and create demand. But the true hack? Control the two biggest costs: commission and concessions.

Price. Competence. Savings. Nail all three and you win. Miss price, and the market punishes you. That’s true from Elliott Point to Kenwood — and today we’ll show you how to bend price in your favor.

Here’s the dirty little secret: price isn’t just about the sticker you slap on the MLS. It’s about what you net after all the fees and concessions.

• College football season means showing homes to buyers from rival schools - tone down extreme team displays

• You're overpaying brokerages 5-6% to market homes that sell themselves through MLS exposure

• Smart sellers focus on broad appeal, not team loyalty, when staging their home

College football season has kicked off, and if you're selling your Deer Moss Creek home in Niceville, it might be time to pack away that life-size FSU player in the foyer.

Still Time to Sell Your Shalimar Home Before Year-End? Yes—If You Start Now?

Yes, you can still sell before December 31. But you can’t snooze. And you definitely can’t afford to hand your equity to the 6% cartel.

Here’s the truth: homes in Shalimar, especially Lake Lorraine, move if they’re prepped right, priced right, and marketed right. What you don’t need? Paying a profit parasite to do what data, photos, and smart negotiation already deliver.

Sale price is a headline. Net profit is your reality. In Poquito Bayou, Uber Realty flips the script—putting $15K+ back in sellers’ pockets.

Your Deer Moss Creek home shows up everywhere buyers look—Zillow, Realtor.com, Redfin, even luxury brokerages. The kicker? You don’t need to fork over 6% to make it happen. Just add Uber Realty.

Declutter & depersonalize → buyers want a blank canvas
Light & bright → open curtains, swap bulbs
Fix small repairs → squeaks, leaks, chips matter
Stage smart → less furniture, fresh accents, lemons on the counter
Boost curb appeal → mow, mulch, clean entry
Price it right → nail it from day one

Selling a home is emotional fear of regret, loss of control, financial fallout, or letting go can weigh heavy. The key is preparation, perspective, and the right agent who puts your profits above their paycheck. Homes are meant to be and the next chapter is waiting for you.

If you’re looking to sell your house in Niceville, don’t let kitchen staging fears hold you back.

• You don’t need a remodel—just focus on clean, bright, and simple.

• Clear counters + warm lighting + one inviting detail = buyer-friendly.

• Kitchens sell houses. A little prep here can boost your sale price and speed.

Why Kitchens Matter When Selling in Niceville

When you’re preparing to list your house in Niceville, the kitchen can feel like the biggest hurdle. Buyers don’t just look at cabinets and counters—they imagine their life there: Sunday pancakes, coffee before work, and holiday meals.

If the space feels dark, cluttered, or outdated, buyers struggle to see themselves living there. That’s when they quietly decide, “Not this one.”

Most buyers in our market come with a mortgage. Cash buyers usually offer less, and earnest money isn’t always guaranteed. Knowing how financing and inspection periods really work helps you avoid surprises at the closing table.

Luxury brokerage” sounds glamorous. High-end signs, glossy brochures, model-perfect agents sipping champagne at open houses—it feels like your home is being elevated into a higher class.

But here’s the thing no one tells you: luxury is mostly marketing.