Whose Listing Is It, Anyway? Spoiler: It’s Not the Agent’s
Let’s clear up a common misconception in Florida real estate: when you list your home with a real estate agent, that shiny new listing doesn’t legally belong to them. It belongs to their broker.
Yep, even if the agent puts their face on the sign, their name in the MLS, and calls it “my listing,” the actual listing agreement is between you and the brokerage, not the individual agent.
In Florida, agents are licensed to sell homes—but only brokers are licensed to list them. When you sign that listing agreement, you’re not hiring the agent. You’re hiring their broker. The agent works on their behalf.
So here’s the real question:
Would you choose to work with an agent who has to get everything approved... or the broker who actually calls the shots?
When you list with Uber Realty, you’re working directly with the broker.
No middle layers. No approval chains. Just straight access to the person who owns the license, the marketing strategy, and the legal authority to make deals happen.
Why does that matter to you?
Because if things go sideways—or if the agent you hired leaves the brokerage—you’re still bound to the brokerage, not the individual. That’s the legal structure in Florida. So wouldn’t you rather list with the decision-maker from the start?
Bottom line:
At Uber Realty, you skip the middleman. You get the broker, the negotiator, the marketer, and the deal-closer in one. That’s not just smarter—it’s safer.
FAQ
Q: Who actually holds the listing when I sell my home in Florida?
A: In Florida, your listing agreement is legally between you and the broker, not the agent. Agents work under a broker’s license and cannot independently list property.
Q: What’s the difference between a real estate agent and a broker in Florida?
A: A real estate agent is licensed to assist with buying and selling, but only a broker is licensed to own the listing and negotiate on behalf of a seller. Brokers have more training and legal authority.
Q: Why does every real estate sign have a photo of the agent?
A: It’s branding—but it can be misleading. The agent may be the face on the sign, but the broker is the one legally responsible for the listing and the one who holds the contract.
Q: Can I choose to list my home directly with a broker instead of an agent?
A: Yes, and it’s often smarter. When you list with Uber Realty, you're working directly with the broker—no middleman, no handoffs, just full authority from day one.
Q: What happens if my agent leaves the brokerage during my listing?
A: Your contract stays with the broker, not the agent. If your agent quits or switches companies, you’re still legally tied to the brokerage you signed with—unless you cancel the listing.
