Jim Whatley Jim Whatley

Whose Listing Is It, Anyway? Spoiler: It’s Not the Agent’s

Uber Realty: List with the Broker, Not the Middleman
In Florida, listings legally belong to brokers—not agents. When you list your home with Uber Realty, you're working directly with the broker who holds the license, makes the decisions, and negotiates the deal. No fluff. No filters. Just expert service, flat-fee savings, and direct results. Serving Niceville, Shalimar, and Fort Walton Beach.

Read More
Jim Whatley Jim Whatley

Empty Nesters in Lake Lorraine: Time for Your Next Adventure!

Earl and Marlene, acouple dressed in camouflage, are crouched behind bushes outside their suburban home, observing a frustrated potential buyer leaving. The buyer mutters about the "vintage Airbnb-ready" attic being full of raccoons. A "For Sale by Owner" sign is humorously altered with duct tape, revealing a new sign underneath: “Call Uber Realty—We’re Not That Crazy Anymore.”

Read More
Jim Whatley Jim Whatley

Dead on Arrival: An Emerald Coast Real Estate Story

When a low VA appraisal threatened to kill an Emerald Coast home purchase, experienced agents transformed from opponents to teammates, securing reconsideration of value through 18 years of relationships and proven crisis management.

Read More