The Data: Bluewater Bay vs. the Competition

• Bluewater Bay (Niceville): Median sale price $549,500 (July 2025), up 9.9% YoY, ~73 DOM.

• Niceville overall: Median sale ~$497K, down 18.5% YoY, ~69 DOM.

• Fort Walton Beach: Median sale ~$295K, down 18.7% YoY, ~53 DOM.

• Shalimar: Median sale ~$520K, up 23.1% YoY, ~66 DOM (small sample size).

Takeaway: Bluewater Bay is holding value and attracting buyers despite longer market times.

Thinking about selling next year? Start with a walk-through from a broker and take care of the updates that buyers and insurance companies care about. October and early November are your best time to prep in Northwest Florida.

ost home sellers in Fort Walton Beach are still paying 5–6% commissions—and often, they’re being told that 5% is a “discount.” But here’s the truth: whether it’s 5% or 6%, that’s still thousands of dollars more than you need to spend to get the exact same exposure, same MLS access, and same buyer results.

At Uber Realty, I do things differently—because I care that you get to keep more of your money. I help you sell your home the same way I would sell mine: with full-service support, direct communication, and one clear goal—you, the home seller, should keep more of your equity.