Uber Realty Listing Options

Compare Uber Realty Listing Options

Simple Fee. 1%. 2%. Same core professional representation and marketing.

You choose how much hands-on property help you actually need.

Before asking what you can save, ask the more important question:
What am I giving up?

With Uber Realty, choosing a lower listing-side fee does not mean moving your home into a different MLS or giving up the core work involved in pricing, marketing, negotiating and managing the transaction.

The three options are designed around one idea: do not pay for additional hands-on help unless your situation actually needs it.

Start Here

What Stays the Same?

The core representation and core marketing do not become less important because you choose a lower-cost listing option.

Pricing guidance and local market analysis
Preparation advice before listing
Professional photography
3D tour
MLS listing and normal MLS/IDX participation
ShowingTime scheduling and coordination
Sign and lockbox when applicable
Showing communication and follow-up
Offer analysis
Negotiation guidance
Contract management
Inspection and appraisal guidance
Transaction management through closing
Written Market Signal reviews every 15 days while Active
Same MLS. Same buyers.
When your Uber Realty listing is entered into the same applicable local MLS and participates in the normal MLS/IDX marketplace, your home competes in the same shared marketplace for the underlying pool of buyers searching that inventory. This does not mean every brokerage uses identical supplemental advertising, paid media or proprietary marketing.
Side-by-Side Comparison

Three Options. One Seller Decision.

There is no good, better and best package. There is the option that fits the amount of help you actually need.

What You Compare Simple Fee 1% Option 2% Option
Core representation Same core service Same core service Same core service
Core marketing Same core marketing Same core marketing Same core marketing
MLS marketplace Same applicable MLS Same applicable MLS Same applicable MLS
Professional photography Included* Included* Included*
3D tour Included* Included* Included*
Offer analysis and negotiation Included* Included* Included*
15-day Market Signal review Included* Included* Included*
Additional in-person property help Normally no Normally no Yes, when needed*
Listing-side fee $4,000 prepaid
or current pay-at-closing structure*
1% of final sale price
$4,000 minimum*
2% of final sale price
$4,000 minimum*
Typical fit Seller who wants the same core service with a fixed-dollar listing-side fee Seller who does not need significant in-person property help Seller who needs more hands-on, in-person property help

*Exact services, fee terms, payment timing and cancellation obligations are controlled by the current written listing agreement. Buyer-broker compensation, concessions, repairs and other transaction costs are separate.

Choose What Fits

What Is Different?

Simple Fee Option

Same Core Service. Fixed-Dollar Structure.

$4,000 prepaid*

The Simple Fee Option uses the same core service scope as the 1% Option. The material difference is the listing-side fee structure.

It may make sense when you want professional representation and marketing but prefer knowing the listing-side fee in dollars rather than having that fee rise with the sale price.

It may fit you if:
  • You prefer a fixed-dollar listing-side fee.
  • You do not need significant in-person property help.
  • You can handle routine physical access to the property.
  • You are comfortable paying the prepaid fee under the written agreement.

A current pay-at-closing structure may also be available under the written listing agreement. Payment and cancellation terms are controlled by that agreement.

1% Option

Professional Representation Without Paying for Property-Side Help You Do Not Need.

1% listing-side fee

The 1% Option receives the same core professional representation and marketing.

The difference is that Jim does not normally make physical trips to the property for vendor-management or property-management-type tasks under this option.

It may fit you if:
  • You live at or near the property.
  • You can provide physical access when needed.
  • You do not need Jim physically meeting vendors.
  • You do not need routine vacant-property checks.
  • You want direct broker representation without paying for additional hands-on property help.
Minimum listing-side fee: $4,000.
2% Option

Same Core Representation. More Hands-On Help at the Property.

2% listing-side fee

The 2% Option receives the same core pricing, marketing, negotiation and transaction representation as the other options.

The additional fee is for situations where Jim needs to become more physically involved with the property.

Depending on the sale, that may include:
  • Checking on a vacant property.
  • Meeting vendors at the house.
  • Providing property access.
  • Helping coordinate repairs, flooring, clean-out or maintenance.
  • Attending inspections or appraisals when useful.
  • Helping an out-of-town seller manage property-side issues.
  • Reasonable property-securing help before severe weather when appropriate.
Minimum listing-side fee: $4,000.

Third-party labor, repairs, cleaning, materials, maintenance and vendor charges remain the seller's expense unless the written agreement specifically states otherwise.

Why The Options Exist

Why Pay for Help You Do Not Need?

A higher-priced home does not become more important simply because a percentage fee would generate more money for the brokerage.

Some sellers need substantial local, physical help. Others do not.

A seller who lives ten minutes from the property and can open the door for a flooring contractor is in a different situation from an owner who has already moved across the country and is managing a vacant house.

The service model should recognize that difference.

The Uber Realty Rule

Start with the lowest-cost seller-side option that fits the work your situation actually requires.

The 2% Option is not a different MLS, a different buyer pool or a claim of better representation.

Its material difference is additional hands-on, in-person property involvement.

After You Go Active

Listing the Home Is the Beginning of the Pricing Decision

We make the strongest evidence-based pricing decision we can before launch. Then we listen to what buyers actually do.

Activity Showings, repeat interest and offers.
Feedback Repeated objections versus one buyer's opinion.
Competition What competing homes are doing and which ones buyers choose.
Position Price, condition, presentation, access and terms.
Every 15 days while your home remains Active, you receive a written Market Signal review. Important developments are communicated when they happen rather than being held for the next scheduled review.

Here Is What the Market Is Telling Us.

The review explains what changed, what Jim thinks the evidence means, what he recommends and why, and what choices you have.

Day 15 is a review date. It is not an automatic price-reduction date.

You decide what happens next.

Know What You Are Paying

Buyer-Broker Compensation Is Separate

Uber Realty's Simple Fee, 1% and 2% amounts describe the listing-side compensation.

They do not automatically include compensation a seller may choose to provide to a buyer's broker.

Real estate broker compensation is negotiable and is not set by law.

A seller may choose whether to offer compensation to a buyer's broker, subject to the transaction, written agreements, forms and current rules.

A buyer may also request seller-paid buyer-broker compensation as a term of an offer.

If that happens, do not look at one number in isolation.

Look at the complete economics and terms of the offer.
Purchase price
Requested buyer-broker compensation
Other concessions
Financing
Inspection terms
Appraisal considerations
Closing date
Estimated seller proceeds

The highest offer is not automatically the offer that leaves you with the most money or the strongest path to closing.

You should understand what you are agreeing to pay before you agree to pay it.

What Buyers Actually Choose

The House Is the Product

Buyers are not buying your listing broker. They are choosing your home.

That is why the goal is not to make the agent the star of the marketing.

The job is to help the right buyer discover the home, understand it, see its value and feel comfortable enough to move forward.

Do Not Give the Right Buyer an Unnecessary Reason Not to Choose Your Home.

Price
Condition
Photography and presentation
Showing access
Accurate property information
Current competing homes
Insurance or financing friction when relevant
Inspection issues
Appraisal considerations
Contract terms

Some issues are worth addressing before the home goes on the market.

Some are not worth spending your money on.

Jim will tell you what he thinks, show you why, explain the tradeoffs and let you decide.

Which One Fits?

Start With the Lowest-Cost Option That Fits the Job

Choose Simple Fee

When you want the same core service as the 1% Option but prefer a fixed-dollar listing-side fee structure.

Choose 1%

When you want professional representation and marketing but do not need substantial in-person property help.

Choose 2%

When your circumstances require Jim to take on additional physical, property-side responsibilities.

You do not have to figure this out from a website.
Jim can look at your property, location, circumstances and the likely work involved, then tell you which option he thinks fits and why.

You decide.
Seller Questions

Frequently Asked Questions

Is the 1% Option a reduced-service listing?

No. Under Uber Realty's current service model, the 1% Option receives the same core professional representation and core marketing as the other options. The primary difference with the 2% Option is additional hands-on, in-person property involvement.

Is Simple Fee a limited-service listing?

No. Simple Fee follows the same core service scope as the 1% Option. The material difference is the listing-side fee and payment structure.

Does the 2% Option get better marketing?

No. The 2% Option is not a better-marketing package. It includes the same core marketing and representation plus additional in-person property assistance when the seller's circumstances require it.

What is the minimum fee for the 1% Option?

The current minimum listing-side fee for the 1% Option is $4,000. The written listing agreement controls the final fee terms.

What is the minimum fee for the 2% Option?

The current minimum listing-side fee for the 2% Option is $4,000. The written listing agreement controls the final fee terms.

Will buyers still find a 1% or Simple Fee listing?

When the applicable Uber Realty listing is entered into the same local MLS and participates in the normal MLS/IDX marketplace described here, it competes in the same shared marketplace for the underlying pool of buyers searching that inventory.

Same MLS. Same buyers.

That statement does not mean every brokerage uses identical supplemental advertising, paid media or proprietary marketing.

Do I have to pay a buyer's broker?

There is no fixed or legally required buyer-broker compensation amount. Seller-paid buyer-broker compensation is separate from Uber Realty's listing-side fee and is negotiable based on the transaction, agreements, forms and applicable rules.

Why would anyone choose 2% if the core service is the same?

Because sometimes additional physical help is valuable.

An out-of-state owner with a vacant home and several contractors may need something very different from a seller who lives ten minutes from the property.

The question is not which option makes Uber Realty more money. The question is which option gives you the help you actually need.

Does a more expensive home automatically need the 2% Option?

No. Property value alone does not determine the level of hands-on help you need. Uber Realty's goal is to recommend the lowest seller-side option that fits the actual work and circumstances of the sale.

What happens if the market does not respond to my price?

We review the evidence. Showings, repeated feedback, competing homes, homes going under contract, condition, presentation, access and price position can all provide useful signals.

Every 15 days while the home remains Active, you receive a written Market Signal review. Day 15 is a decision checkpoint, not an automatic instruction to reduce the price.

Compensation disclosure: Real estate broker compensation is negotiable and is not set by law. Buyer-broker compensation, concessions, repairs, closing costs and other transaction expenses are separate from Uber Realty's listing-side fee unless specifically stated in the written agreement.

Exact service scope, payment timing, cancellation obligations and fee terms are controlled by the current written listing agreement.

Uber Realty was established in 2007 and serves home sellers in Niceville, Fort Walton Beach, Shalimar and nearby Northwest Florida communities.

Uber Realty LLC | Florida Brokerage License CQ1038333 | Jim Whatley, Florida Broker License BK3174026 | Equal Housing Opportunity