In Bluewater Bay, sellers often assume 5% is the cost of doing business. Two recent closings prove otherwise.

Niceville sellers: price cuts are rising. Position your home as the best value to attract multiple offers and keep more equity with Uber Realty’s 1% listing.

Swift Creek’s past-year average sold price is $981,455 with a median 91 days on market. This month shows no closings, with 5 active and 1 pending listing(s). If you sell at the neighborhood average, Uber Realty’s 1% listing + 2% buyer payout can save you about $24,500 versus a typical 5.5% commission.

Market snapshot (last 30 days)

• Active listings: 5

• Pending: 1

• Closed: 0

• Months of inventory: N/A (no sales closed this month)

Year-over-year insight (past 365 days)

• Total sales: 11

• Average sold price: $981,455

• Median DOM: 91

• Takeaway: Higher-end demand remains steady; pricing discipline still matters.

Declutter & depersonalize → buyers want a blank canvas
Light & bright → open curtains, swap bulbs
Fix small repairs → squeaks, leaks, chips matter
Stage smart → less furniture, fresh accents, lemons on the counter
Boost curb appeal → mow, mulch, clean entry
Price it right → nail it from day one

At Uber Realty, I don’t turn down houses—I turn down situations where the buyer or seller makes success impossible. Unrealistic expectations and perfection chasing waste everyone’s time. Smart selling is about condition, location, and price, not fluff. That’s how we help sellers in Niceville, Shalimar, and Fort Walton Beach walk away with more money in their pocket

The $418 million NAR settlement (effective Aug. 2024) was supposed to lower commissions. But a year later, buyer-agent fees actually inched up to 2.43%. Why? Habits haven’t changed, the market is slow, and most buyers still aren’t negotiating. For local sellers, the bottom line is clear: execution and positioning—not promises of “luxury marketing”, determine how much money you keep at closing.

Preparing Your Home for Sale in Niceville, Shalimar & Fort Walton Beach. What To Do and What Not To Do.

Overpricing your home doesn’t “test the market.” It kills it. Buyers skip overpriced homes. Your listing sits. Every extra day on the market drains your leverage and your money.

Jim Whatley at 850-499-2940. A single text could save you $10,000.

Feeling stressed about selling your home in Niceville, Shalimar, or Fort Walton Beach? Here’s how Uber Realty helps you navigate inspections, pricing, and emotional pressure—without losing your equity.

Thinking about selling next year? Start with a walk-through from a broker and take care of the updates that buyers and insurance companies care about. October and early November are your best time to prep in Northwest Florida.

Ask yourself 4 simple buyer psychology questions before looking at any market data, then use comparable sales to validate your instincts. This method helps you think like your competition (other buyers) instead of an emotional seller, leading to faster sales at better prices.

When your home already sells itself, why split the check with a full-fee brokerage?

I don’t chase trophies. I chase results—for the few who care more about doing it right than doing it fast.

Same house. Same MLS. One agent keeps you broke, the other keeps you smart.